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City of Brimbank

Visitors and nights

In the 5 years up to 2015/16, there were an average of 14,936 international visitors to the City of Brimbank. Average length stay for international visitors was 36.0 days, higher than the average for Greater Melbourne.

Tourism is an important part of the economy. Tourism Research Australia (TRA) run annual visitor surveys to measure the size and composition of the tourism market in each area, and this data is presented here. Tourism may include overseas visitors in the country for a holiday, business or education, Australian visitors staying overnight, or local day trippers visiting the area. These different types of tourists will utilize different services within the economy, so understanding the different tourism markets is important for Local Government and businesses.

Tourism Research Australia – Survey data

International visitors
City of Brimbank - 2008/09 to 2015/16City of BrimbankGreater MelbourneCity of Brimbank as a % of Greater Melbourne
YearVisitorsVisitor nights % change from previous yearAverage length of stay (days) VisitorsVisitor nights% change from previous yearAverage length of stay (days)VisitorsVisitor nights
5 year average14,936523,141--36.02,193,00145,682,288--21.00.71.1
2015/1621,390592,047-4.527.72,714,95953,514,528+7.619.70.81.1
2014/1515,277619,794+36.640.62,391,39149,732,613+14.920.80.61.3
2013/1413,313453,767-12.134.12,148,37043,297,159+1.520.20.61.1
2012/1314,275516,030+18.936.11,909,48042,672,789+8.922.30.81.2
2011/1210,426434,067+0.341.61,800,80239,194,353+4.721.80.61.1
2010/1112,452432,936-10.834.81,736,04137,442,777+2.521.60.71.2
2009/107,830485,057+84.661.91,568,22136,543,290+19.423.30.51.3
2008/099,391262,820--28.01,527,77930,602,482--20.00.60.9

Source: Tourism Research Australia , Unpublished data from the International Visitor Survey 2016.

Note: "--" represents unavailable data or data that has been suppressed due to a sample size of 40 or less. Suppressed figures are still used in the 5 year average calculations.

International visitors
International visitors 2015/16, City of Brimbank: 21,390 people 2014/15, City of Brimbank: 15,277 people 2013/14, City of Brimbank: 13,313 people 2012/13, City of Brimbank: 14,275 people 2011/12, City of Brimbank: 10,426 people 2010/11, City of Brimbank: 12,452 people 2009/10, City of Brimbank: 7,830 people 2008/09, City of Brimbank: 9,391 people
Source: Tourism Research Australia, Unpublished data from the International Visitor Survey 2016.
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