Cradle Coast RegionEconomic profile
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Cradle Coast Region

Visitors and nights

In the 5 years up to 2015/16, there were an average of 64,604 international visitors to the Cradle Coast Region. Average length stay for international visitors was 6.5 days, lower than the average for Tasmania.

Tourism is an important part of the economy. Tourism Research Australia (TRA) run annual visitor surveys to measure the size and composition of the tourism market in each area, and this data is presented here. Tourism may include overseas visitors in the country for a holiday, business or education, Australian visitors staying overnight, or local day trippers visiting the area. These different types of tourists will utilize different services within the economy, so understanding the different tourism markets is important for Local Government and businesses.

Tourism Research Australia – Survey data

International visitors
Cradle Coast Region - 2008/09 to 2015/16Cradle Coast RegionTasmaniaCradle Coast Region as a % of Tasmania
YearVisitorsVisitor nights % change from previous yearAverage length of stay (days) VisitorsVisitor nights% change from previous yearAverage length of stay (days)VisitorsVisitor nights
5 year average64,604413,496--6.5350,0293,060,121--9.018.613.4
2015/1684,428515,976+12.56.1468,3603,385,892+5.37.218.015.2
2014/1570,347458,788+8.66.5385,1163,214,740+20.28.318.314.3
2013/1457,906422,431-4.37.3329,0632,673,425-17.08.117.615.8
2012/1350,541441,329+92.88.7284,2403,222,319+14.911.317.813.7
2011/1259,800228,958-27.43.8283,3632,804,229-0.99.921.18.2
2010/1166,882315,413-5.84.7307,7702,829,395+12.19.221.711.2
2009/1061,012334,740+20.85.5285,5632,524,541-4.58.821.413.3
2008/0968,330277,187--4.1326,3802,643,956--8.120.910.5

Source: Tourism Research Australia , Unpublished data from the International Visitor Survey 2016.

Note: "--" represents unavailable data or data that has been suppressed due to a sample size of 40 or less. Suppressed figures are still used in the 5 year average calculations.

International visitors
International visitors 2015/16, Cradle Coast Region: 84,428 people 2014/15, Cradle Coast Region: 70,347 people 2013/14, Cradle Coast Region: 57,906 people 2012/13, Cradle Coast Region: 50,541 people 2011/12, Cradle Coast Region: 59,800 people 2010/11, Cradle Coast Region: 66,882 people 2009/10, Cradle Coast Region: 61,012 people 2008/09, Cradle Coast Region: 68,330 people
Source: Tourism Research Australia, Unpublished data from the International Visitor Survey 2016.
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