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Willoughby City

Visitors and nights

In the 5 years up to 2015/16, there were an average of 32,799 international visitors to Willoughby City. Average length stay for international visitors was 47.4 days, higher than the average for New South Wales.

Tourism is an important part of the economy. Tourism Research Australia (TRA) run annual visitor surveys to measure the size and composition of the tourism market in each area, and this data is presented here. Tourism may include overseas visitors in the country for a holiday, business or education, Australian visitors staying overnight, or local day trippers visiting the area. These different types of tourists will utilize different services within the economy, so understanding the different tourism markets is important for Local Government and businesses.

Tourism Research Australia – Survey data

International visitors
Willoughby City - 2008/09 to 2015/16Willoughby CityNew South WalesWilloughby City as a % of New South Wales
YearVisitorsVisitor nights % change from previous yearAverage length of stay (days) VisitorsVisitor nights% change from previous yearAverage length of stay (days)VisitorsVisitor nights
5 year average32,7991,542,835--47.44,127,44375,552,726--18.30.82.0
2015/1651,6782,353,189+50.645.54,749,13786,572,307+9.018.21.12.7
2014/1527,1461,563,056+20.457.64,328,40879,453,005+5.818.40.62.0
2013/1429,8591,297,984-1.743.54,090,93375,098,293+7.218.40.71.7
2012/1330,0491,320,283+11.943.93,844,65670,063,401+5.218.20.81.9
2011/1225,2631,179,662+9.946.73,624,08266,573,737+0.718.40.71.8
2010/1126,2531,073,355+4.540.93,793,32566,132,974+8.717.40.71.6
2009/1024,2381,026,929+35.742.43,737,83960,866,347+0.416.30.71.7
2008/0922,295756,745--33.93,706,21760,609,594--16.40.61.3

Source: Tourism Research Australia , Unpublished data from the International Visitor Survey 2016.

Note: "--" represents unavailable data or data that has been suppressed due to a sample size of 40 or less. Suppressed figures are still used in the 5 year average calculations.

International visitors
International visitors 2015/16, Willoughby City: 51,678 people 2014/15, Willoughby City: 27,146 people 2013/14, Willoughby City: 29,859 people 2012/13, Willoughby City: 30,049 people 2011/12, Willoughby City: 25,263 people 2010/11, Willoughby City: 26,253 people 2009/10, Willoughby City: 24,238 people 2008/09, Willoughby City: 22,295 people
Source: Tourism Research Australia, Unpublished data from the International Visitor Survey 2016.
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