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Murchison Area

Visitors and nights

In the 5 years up to 2017/18, there were an average of 32,827 international visitors to Murchison Area. Average length stay for international visitors was 4.3 days, lower than the average for Greater Hobart.

Tourism is an important part of the economy. Tourism Research Australia (TRA) run annual visitor surveys to measure the size and composition of the tourism market in each area, and this data is presented here. Tourism may include overseas visitors in the country for a holiday, business or education, Australian visitors staying overnight, or local day trippers visiting the area. These different types of tourists will utilize different services within the economy, so understanding the different tourism markets is important for Local Government and businesses.

Tourism Research Australia – Survey data

International visitors
Murchison Area - 2010/11 to 2017/18Murchison AreaGreater HobartMurchison Area as a % of Greater Hobart
YearVisitorsVisitor nights % change from previous yearAverage length of stay (days) VisitorsVisitor nights% change from previous yearAverage length of stay (days)VisitorsVisitor nights
5 year average32,827139,027--4.3192,9871,949,685--10.017.07.4
2017/1844,789175,656+18.03.9265,8203,196,684+72.012.016.95.5
2016/1738,397148,907-3.53.9218,5951,858,347+9.38.517.68.0
2015/1630,967154,338+14.85.0186,9371,700,626+10.19.116.69.1
2014/1526,515134,455+64.45.1155,1951,544,127+6.69.917.18.7
2013/1423,46581,777-62.63.5138,3881,448,640-17.310.517.05.7
2012/1321,139218,800+194.210.4126,3831,751,563+12.513.916.712.5
2011/1224,94374,360+9.13.0113,5801,556,373-4.213.722.04.8
2010/1125,16168,141--2.7121,9231,625,101--13.320.64.2

Source: Tourism Research Australia , Unpublished data from the International Visitor Survey 2017/18.

Note: "--" represents unavailable data or data that has been suppressed due to a sample size of 40 or less. Suppressed figures are still used in the 5 year average calculations.

International visitors
International visitors 2017/18, Murchison Area: 44,789 people 2016/17, Murchison Area: 38,397 people 2015/16, Murchison Area: 30,967 people 2014/15, Murchison Area: 26,515 people 2013/14, Murchison Area: 23,465 people 2012/13, Murchison Area: 21,139 people 2011/12, Murchison Area: 24,943 people 2010/11, Murchison Area: 25,161 people
Source: Tourism Research Australia, Unpublished data from the International Visitor Survey 2017/18.
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