RDA Adelaide Hills, Fleurieu and Kangaroo IslandEconomic profile
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RDA Adelaide Hills, Fleurieu and Kangaroo Island

Visitors and nights

In the 5 years up to 2018/19, there were an average of 70,852 international visitors to the RDA Adelaide Hills, Fleurieu and Kangaroo Island. Average length stay for international visitors was 5.2 days, lower than the average for South Australia.

Tourism is an important part of the economy. Tourism Research Australia (TRA) run annual visitor surveys to measure the size and composition of the tourism market in each area, and this data is presented here. Tourism may include overseas visitors in the country for a holiday, business or education, Australian visitors staying overnight, or local day trippers visiting the area. These different types of tourists will utilize different services within the economy, so understanding the different tourism markets is important for Local Government and businesses.

Tourism Research Australia – Survey data

International visitors
RDA Adelaide Hills, Fleurieu and Kangaroo Island - 2010/11 to 2018/19RDA Adelaide Hills, Fleurieu and Kangaroo IslandSouth AustraliaRDA Adelaide Hills, Fleurieu and Kangaroo Island as a % of South Australia
YearVisitorsVisitor nights % change from previous yearAverage length of stay (days) VisitorsVisitor nights% change from previous yearAverage length of stay (days)VisitorsVisitor nights
5 year average70,852373,023--5.2654,77510,114,642--15.510.83.7
2018/1981,108438,933+25.35.4700,2059,498,770-9.513.611.64.6
2017/1872,224350,303-13.74.9699,01610,492,130-6.315.010.33.3
2016/1770,974405,839+0.95.7661,29211,196,740+14.416.910.73.6
2015/1667,920402,136+50.15.9622,8709,789,211+2.015.710.94.1
2014/1562,033267,904-30.64.3590,4939,596,358-3.116.310.52.8
2013/1473,408385,795+1.65.3600,9179,906,113-20.816.512.23.9
2012/1361,151379,594+26.16.2619,01912,514,163+23.720.29.93.0
2011/1246,483301,014+8.16.5542,86210,120,053+10.618.68.63.0
2010/1162,661278,526--4.4598,4609,147,313--15.310.53.0

Source: Tourism Research Australia , Unpublished data from the International Visitor Survey 2018/19.

Note: "--" represents unavailable data or data that has been suppressed due to a sample size of 40 or less. Suppressed figures are still used in the 5 year average calculations.

International visitors
International visitors 2018/19, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 81,108 people 2017/18, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 72,224 people 2016/17, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 70,974 people 2015/16, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 67,920 people 2014/15, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 62,033 people 2013/14, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 73,408 people 2012/13, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 61,151 people 2011/12, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 46,483 people 2010/11, RDA Adelaide Hills, Fleurieu and Kangaroo Island: 62,661 people
Source: Tourism Research Australia, Unpublished data from the International Visitor Survey 2018/19.
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